Sunday, October 1, 2017

How to Spot Opportunities for Success



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Does it seem like you’re having a hard time spotting successful opportunities, while other people seem to have them fall into their lap all the time? Don’t feel bad; it happens to all of us. We’ll talk about some tips and tricks that will help you spot opportunities all around you. It’s easier than you think, as you’ll see in just a moment.


Michael I. Kaplan is an event speaker, military veteran, and bestselling author of "The Prior-Service Entrepreneur: Veteran Entrepreneurship & Lean Business Start-Up.  You're invited to connect
with Michael on LinkedInTwitter, and Facebook.  Or, contact Michael by email.



Saturday, September 16, 2017

Positive Self-Assessment: Your Most Powerful Tool for Success



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You can start using this powerful tool TODAY! Positive self-assessment will form the foundation of your “will to win” mindset, and help you create a path and pave the way to your success.







Michael I. Kaplan is an event speaker, military veteran, and bestselling author of "The Prior-Service Entrepreneur: Veteran Entrepreneurship & Lean Business Start-Up.  You're invited to connect
with Michael on LinkedInTwitter, and Facebook.  Or, contact Michael by email.

Sunday, September 3, 2017

4 Positive Fears That Protect Your Competitive Advantage



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I have a public confession to make: I live in fear every day of my life, and I wouldn’t have it any other way. You wouldn’t expect many professionals to think that, much less admit it openly. To do so in a society that promotes the benefits of a competitive advantage would be breaking the rules. I’ve never been reluctant to break the rules for a worthy cause. What I fear is false beliefs.

Here are the 4 beliefs I fear the most. If your professional life requires you to maintain a competitive advantage to be successful, you’ll want to fear these beliefs as well.




Michael I. Kaplan is an event speaker, military veteran, and bestselling author of "The Prior-Service Entrepreneur: Veteran Entrepreneurship & Lean Business Start-Up.  You're invited to connect
with Michael on LinkedInTwitter, and Facebook.  Or, contact Michael by email.

Thursday, August 24, 2017

Time Management: 5 Proven Methods to Get YOU Ahead of Schedule






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Are you punctual, or typically behind schedule?  Do you scramble to make last-minute deadlines?  If you've perfected the art of punctuality but staying ahead of the time curve still eludes you, this video will shed light on understanding -- and managing -- the true nature of time.



Michael I. Kaplan is an event speaker, military veteran, and bestselling author of "The Prior-Service Entrepreneur: Veteran Entrepreneurship & Lean Business Start-Up.  You're invited to connect
with Michael on LinkedInTwitter, and Facebook.  Or, contact Michael by email.

Wednesday, August 16, 2017

5 Lessons Military Snipers Can Teach YOU About Competitive Advantage






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Individuals and businesses are always looking for a competitive advantage that sets them apart from the crowd. I’m sure you want a competitive advantage. Here’s the question: are you looking in the right place?



Michael I. Kaplan is an event speaker, military veteran, and bestselling author of "The Prior-Service Entrepreneur: Veteran Entrepreneurship & Lean Business Start-Up.  You're invited to connect
with Michael on LinkedIn, Twitter, and Facebook.  Or, contact Michael by email.

Thursday, August 10, 2017

3 Tips to Maximize the Potential of Your Skills






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Consider your soft skills, and your transferable skills, as your “secret ingredients” in your “creative career kitchen.” While everybody else is fighting for their piece of the pie, you’ll be maximizing the potential of your skills and making your own pies – as many as you want. Now that is definitely a recipe for success.



Michael I. Kaplan is an event speaker, military veteran, and bestselling author of "The Prior-Service Entrepreneur: Veteran Entrepreneurship & Lean Business Start-Up.  You're invited to connect
with Michael on LinkedInTwitter, and Facebook.  Or, contact Michael by email.

Friday, August 4, 2017

What if changing 1 QUESTION could give our children a BETTER FUTURE?



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Would you risk challenging the status quo to ask that question? Is the future of our children worth the risk that exists by challenging the entrenched “check the box” mindset in our society?


Michael I. Kaplan is an event speaker, bestselling author and instructor.  You're invited to connect with Michael on LinkedInTwitter, and Facebook.  Or, contact Michael by email.

Tuesday, July 18, 2017

The BEST Leaders Know the TRUE Value of Change. Do YOU?






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The BEST leaders live by a truism: ordinary people make decisions; extraordinary people make change. The best leaders know 4 valuable truths about change, beyond the obvious advantages taught to everyone. I’m going to share them with you now. 



Michael I. Kaplan is an event speaker, military veteran, and bestselling author of "The Prior-Service Entrepreneur: Veteran Entrepreneurship & Lean Business Start-Up.  You're invited to connect
with Michael on LinkedInTwitter, and Facebook.  Or, contact Michael by email.

Tuesday, July 11, 2017

1 Question Can Reveal Your Life's True Purpose






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As we advance through professional life, everyone we meet seems to ask the same questions. What motivates you? What are your goals? What are your talents and skills? Those questions are useful and necessary, but they don’t touch on the most critical issue: your purpose in life.



Michael I. Kaplan is an event speaker, military veteran, and bestselling author of "The Prior-Service Entrepreneur: Veteran Entrepreneurship & Lean Business Start-Up.  You're invited to connect
with Michael on LinkedInTwitter, and Facebook.  Or, contact Michael by email.

Monday, July 3, 2017

Money CAN Buy Happiness: Give Me 6 Minutes and I'll Prove It To You





I’d like to invite you to join me in a thought experiment. It’s a plot with an unexpected twist, designed to challenge beliefs, and look at the age-old question, “Can money buy happiness?,” from an entirely new perspective. 

This isn’t about how you view MONEY; it’s about how you view HAPPINESS. So, give me 6 minutes and let’s talk about it.  Click the YouTube video link below to start the conversation.


Michael I. Kaplan is an event speaker, military veteran, bestselling author and entrepreneur.  You're invited to subscribe to his YouTube Channel, follow him on Twitter, and connect with him on Facebook.

Sunday, July 2, 2017

Discovering Happiness and Life's Purpose


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As a professional speaker and author, Michael I. Kaplan’s mission is to challenge beliefs, and change perspectives, and get to the truth. It’s all about discovering truth. The videos in this playlist are designed to do just that. Don’t be too quick to judge; nothing is ever as it seems. Don’t judge the videos by their titles. The plots always have a twist, and the ending is always unexpected.

Enjoy this new playlist, and until next time, have an outstanding day and remember: chance favors the prepared mind.

Click graphic above to view on YouTube

Michael I. Kaplan is a professional speaker, bestselling author and instructor.  You're invited to connect with Michael on LinkedInTwitter, and Facebook.  Or, contact Michael by email.

Wednesday, June 28, 2017

6 Military Leadership Principles for Peak Business Performance






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The United States military is the greatest leadership school on the planet, regardless of the branch of service.  Having served on both sides of the military and business equation, I can say without hesitation – whether you’re a small business on Main Street, or a Fortune 500 CEO in the C-Suite – military leadership principles are invaluable to your business. That’s true for individuals and organizational units as well.



Michael I. Kaplan is an event speaker, military veteran, and bestselling author of "The Prior-Service Entrepreneur: Veteran Entrepreneurship & Lean Business Start-Up.  You're invited to connect
with Michael on LinkedInTwitter, and Facebook.  Or, contact Michael by email.

Saturday, June 24, 2017

The Hidden Value of Hiring Military Veterans






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If you’re a corporate hiring manager or a professional recruiter, when you see the phrase “military veteran” on a job candidate’s resume, what image pops immediately into your mind?  If you want to discover the real value of hiring veteran talent, look beyond the skill sets, and focus on our mindsets instead. What you’ll find might surprise you.



Michael I. Kaplan is an event speaker, military veteran, and bestselling author of "The Prior-Service Entrepreneur: Veteran Entrepreneurship & Lean Business Start-Up.  You're invited to connect
with Michael on LinkedInTwitter, and Facebook.  Or, contact Michael by email.

Saturday, June 17, 2017

YouTube Video Series: 10 Myths Limiting Your Success


If you have dreams and aspirations to live a successful life – and we ALL do – don’t let “dream killers” stop you from pursuing a great future with these ten common myths. Know the truth: they are false excuses used by people with no intention to succeed

With these myths (lies and excuses) out of the way, there’s nothing to stop you from pursuing your passion and purpose in life. In this video playlist, professional speaker and bestselling author Michael I. Kaplan destroys the myths of “Special Advantage” as a reason for success, and as an excuse not to realize your goals.

The content for this YouTube Video Playlist was taken from the 2017 edition of "The Prior-Service Entrepreneur: Veteran Entrepreneurship and Lean Business Start-Up" (May 2017).  Click the images below to watch the videos.



10 Myths Limiting Your Success:  INTRODUCTION
10 Myths Limiting Your Success:  INTRODUCTION


10 Myths Limiting Your Success:  GENETIC ADVANTAGE
10 Myths Limiting Your Success:  GENETIC ADVANTAGE


10 Myths Limiting Your Success:  INTELLIGENCE ADVANTAGE
10 Myths Limiting Your Success:  INTELLIGENCE ADVANTAGE


10 Myths Limiting Your Success:  TALENT ADVANTAGE
10 Myths Limiting Your Success:  TALENT ADVANTAGE


10 Myths Limiting Your Success:  INNOVATION ADVANTAGE
10 Myths Limiting Your Success:  INNOVATION ADVANTAGE


10 Myths Limiting Your Success:  WINNER'S ADVANTAGE
10 Myths Limiting Your Success:  WINNER'S ADVANTAGE


10 Myths Limiting Your Success:  PERSONALITY ADVANTAGE
10 Myths Limiting Your Success:  PERSONALITY ADVANTAGE


10 Myths Limiting Your Success:  RISK-TAKER ADVANTAGE
10 Myths Limiting Your Success:  RISK-TAKER ADVANTAGE


10 Myths Limiting Your Success:  FINANCIAL ADVANTAGE
10 Myths Limiting Your Success:  FINANCIAL ADVANTAGE


10 Myths Limiting Your Success:  GENDER ADVANTAGE
10 Myths Limiting Your Success:  GENDER ADVANTAGE


10 Myths Limiting Your Success:  GREED ADVANTAGE
10 Myths Limiting Your Success:  GREED ADVANTAGE


Michael I. Kaplan is a professional speaker, bestselling author and instructor.  You're invited to connect with Michael on LinkedInTwitter, and Facebook.  Or, contact Michael by email.

Tuesday, June 13, 2017

Latest YouTube Videos from Michael I. Kaplan


Latest Videos




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Click to View Video & Subscribe


Click to View Video & Subscribe


Click to View Video & Subscribe


Click to View Video & Subscribe



Michael I. Kaplan is a professional speaker, bestselling author and instructor.  You're invited to connect with Michael on LinkedInTwitter, and Facebook.  Or, contact Michael by email.

Monday, June 12, 2017

Battlefields and Businesses: Success Requires Situational Awareness





TOTAL AWARENESS:  In the military, it’s called “360-Degree Situational Awareness.” In the business world, it’s called “focus and attention to detail.”  In both worlds, it’s a requirement to be successful, and the person who has it has a distinct competitive advantage.

In this video, Michael Kaplan -- a military veteran, instructor, and bestselling author -- reveals two simple exercises to improve attention to detail, develop enhanced memory skills, and explains how this competitive advantage can be leveraged in the business world.


Michael I. Kaplan is a professional speaker, bestselling author and instructor.  You're invited to connect with Michael on LinkedInTwitter, and Facebook.  Or, contact Michael by email.

Friday, June 9, 2017

Successful Negotiation Secrets: Find the 18th Camel





Negotiation ISN’T a business skill; it’s a LIFE skill we use in business.  Life requires you to negotiate EVERY day -- in your relationships, career, and daily interactions with people you meet -- so you may as well be exceptional at it.  

In this short video, Michael discusses a successful negotiation strategy that highly-trained professionals use for a distinct competitive advantage: they find the 18th camel in every situation.


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Michael I. Kaplan is a professional speaker, bestselling author and instructor.  You're invited to connect with Michael on LinkedInTwitter, and Facebook.  Or, contact Michael by email.

Monday, June 5, 2017

5 Questions to Ask when Researching your Business Concept





Your entrepreneurial DNA has kicked into overdrive – you’re motivated, optimistic and ready for independence – and in the back of your mind you’re making plans to launch a venture. In between your innovative thought and a successful business launch, a few steps must be taken to ensure your idea is viable. 

The first (and most important) step in evaluating your idea is conducting market research.

It’s understandable that aspiring entrepreneurs get excited about their ideas; after all, that’s what entrepreneurs do best. They experience an epiphany that serves as the foundation of an idea, envision all of the problems in the world this idea has the potential to solve, and begin to mentally calculate how their idea will impact a potential multi-billion dollar market. 

Unfortunately, in the midst of this burst of enthusiasm, many potential business owners consider market research to be of secondary importance.  That’s troubling for those who make that mistake, but fear not: you’re not going to make that mistake.

The thought of spending hours sifting through reams of data is not very appealing to most people, but this holds especially true for “creative types” who tend to focus on the big picture as viewed from the top of Mount Success. As a result, it is assigned secondary importance or overlooked altogether. 

That makes as much sense as buying a vehicle sight unseen and writing the check without knowing if there’s an engine under the hood.

As you conduct your initial research, keep in the back of your mind that fact that an idea that doesn’t stand up to research also doesn’t immediately make is a “loser.” Ideas are everywhere and can be mixed, blended and adjusted to fit the market conditions you discover. Your initial concept may be great with a little “tweaking” here and there.

1. Is it unique? A concept can be unique by being so innovative that no one else is doing it at all, or because you have little or no competition in your particular area. If you think your concept is unique but a Google search reveals there are 700 companies in your local area already engaging in your concept, you need to rethink your idea.

2. Is it viable? When entrepreneurs tell me they have the next best idea for XYZ product or service, and all they need to make it happen is hundreds of hours of university-level research and $30 million dollars for development – neither of which they have the budget to fund – chances are the idea isn’t viable. If you have the perfect retail storefront location, but the rent is so high your business will never be profitable, the idea isn’t viable.

3. Is there a need? In a free-market economy driven by the laws of supply and demand, potential demand will dictate if your idea is needed. You could develop your idea for a latent market and create the demand yourself – larger companies do that all the time – but that tends not to be a cost effective option for start-ups. It’s much more realistic for a new business to address a need, build a cash cushion and work on latent markets at a later date.

4. Is your idea reproducible? If your business concept cannot be reproduced in your absence, your company will never grow beyond your limits. That may be fine in your mind – you never wanted to franchise or expand anyway – but what happens if something happens to you? In addition to getting vacations and enjoying quality personal time, a business that can operate in your absence can also expand and grow with unlimited potential.

5. Did you conduct a SWOT analysis? This is a structured planning method that measures your idea against its Strengths, Weaknesses, Opportunities (problems) and Threats. This can reveal design flaws, incorrect price structures and falsely held assumptions. It will also reveal information about your customers, competitors and collaborators very quickly. SWOT matrix software is available online for free; just download, fill in the data fields and see the result. If you don’t like the results, tweak your idea and try again.

If this quick first-stage test reveals your business concept is sound, you can then move on to stage two. This is a more detailed and tedious version of the first stage – time is measured in weeks and months, not in hours – but at least you’ll be enthusiastically driven by the fact that you’re probably in possession of a winning business idea.

Take the time to do your research; to be forewarned is to be forearmed.  Successful entrepreneurs know that to be prepared for victory is preferable to being unprepared for failure. 

They also know that chance favors the prepared mind.


Michael I. Kaplan is a professional speaker, bestselling author and instructor.  You're invited to connect with Michael on LinkedIn, Twitter, and Facebook.  Or, contact Michael by email.

6 Truths Entrepreneurs Know About Self-Assessment





The underlying purpose of honest self-assessment in your pursuit of a successful transition into entrepreneurship and small business start-up is rather simple: you need to develop an accurate idea of who you are and what you want

Most rational adults with a strong moral compass would agree that honesty is a virtue of the highest order. They would also be the first to affirm that honesty – in spite of the fact that it occasionally creates conflict and discord – is the best policy.

If as a society we value honesty to such a high degree, why do we have such a difficult time being honest with the one person who has the most gain from our honesty: ourselves?

We have been exposed to competing philosophies regarding honesty that cause our mind to become conflicted. On one hand, we understand that honesty is a virtue. On the other hand we have come to understand honesty – as it relates to ourselves – as a negative event. I hear those I interact with use phrases such as “the brutal truth,” “painful truth” and “the truth hurts” when approaching the topic of self- assessment. 

Not only is this terribly misguided, it is also completely unnecessary. Even worse, it’s completely impractical.

These competing messages regarding honest self-assessment result from a lack of understanding of the concept itself, and are further compounded when the process is incorrectly applied. Let me share with you now some of the insights I have developed over time with respect to the “self-assessment exercise,” both in principle and in application.

This process is especially relevant when applied to the assessment of skill sets that former wage-earners will rely upon to successfully transition into small business ownership.

1. Honesty, in and of itself, isn't painful. What is painful is the judgment we impose upon ourselves after the truth has been revealed. Objective truth free from the limitations of self-imposed judgment is the first key to success in this exercise. If your self-assessment process is to be truly productive, it needs to be as painless as possible. 

It also needs to be free from your self-imposed judgment regarding the event in question. Otherwise, while “the truth is trying to set you free,” your uncontrolled judgment is placing you back into chains as quickly as you manage to escape from them.

2. Self-assessment shouldn't be used to showcase faults. If you have ever been the recipient of the phrase, “C’mon … just be honest with yourself,” you are probably aware that whatever follows from the persons’ mouth will be negative. However, when you’re saying that phrase to yourself for the purpose of self-assessment, it should have a positive focus. 

That doesn't mean you ignore your weaknesses and previous failures; that would violate the honest spirit of an accurate self- assessment and deprive you of the opportunity to learn from your mistakes. What it does mean is you change the way you prioritize your assessment – positive strengths first and negative weaknesses last – and in so doing you change your orientation and focus.

3. Self-assessment doesn't create reality; it reveals it. Barring the most traumatic experiences that create amnesiac episodes in certain patients, it’s safe to say that most of us are aware of our own strengths, weaknesses and emotional issues. We can choose to ignore or deny them, but the truth is our response does not in any way change the fact that issues exist. 

When you engage in honest self-assessment you will not, for the most part, discover issues you did not know previously existed. What you will do is discover why they exist and how they can be reconciled to your satisfaction.

4. Self-assessment is an incremental process of discovery. When executed correctly, honest self-assessment is a gradual process that eventually becomes both comfortable and habitual. The process is continuous; once started and executed correctly your ability to self- assess in an honest manner will become second nature. Getting to that level of comfort is the challenge.

5. Self-assessment is a private process no one sees but you. Honest introspection is about freedom: freedom from judgment, freedom from external pressures and freedom from outside interference. That said, while no one can see the process of self-assessment, I can assure you that everyone will see the benefit and no one will miss the absence of falsely-held beliefs.

6. Self-assessment reduces the possibility for self-sabotage and low self-esteem. By knowing what truly drives you – embracing your strengths and acknowledging your areas of opportunity – you tend to make better decisions based on objective fact. Logical decisions based on fact tend to yield a higher probability of success (by minimizing the opportunity for failure), which in turn leads to higher self-esteem. There’s nothing quite like the victory of a success to boost ones’ confidence.

When you rationalize away the obvious, logically justify the irrational and ignore the reality you know is lurking beneath the surface you become a prime candidate for self-sabotage and low self-esteem. No one will fault you for what you aren't, and even if they do it makes no real difference at the end of the day. No one will fault you for what you are incapable of doing, and those who do make no difference anyway.

Now that the true nature of honest self-assessment has been revealed, embrace the concept of finding some areas to focus on during your introspective time. It’s easier to hit a target you can recognize and spot from a distance.

It won’t be easy, but it will be worth it … and chance does favor the prepared mind.


Michael I. Kaplan is a professional speaker, bestselling author and instructor.  You're invited to connect with Michael on LinkedInTwitter, and Facebook.  Or, contact Michael by email.

Wednesday, May 31, 2017

A Message to Military Veterans Considering Entrepreneurship





Military veterans from all branches of the armed forces are a special breed apart from their civilian counterparts. Their experience as a veteran has prepared them to face unforeseen challenges, overcome insurmountable odds and demonstrate leadership in a wide variety of environments. 

Their dedication to training, ability to accept responsibility and unrelenting commitment to achieving objectives conclusively demonstrates the strength of their character.

Despite extraordinary risk, they chose to serve their country with distinction, realizing the potential reward for their patriotism could be nothing more than the ultimate sacrifice of their life. While that may be behind them it will always be a part of them; it will shape their mindset, perceptions, and responses forever. 

Their military experience has also created for them a less noticeable (albeit just as permanent) benefit: it has made them the ideal entrepreneurial role model.

The purpose in writing "The Prior-Service Entrepreneur: Veteran Entrepreneurship & Lean Business Start-Up" is two-fold. First, it is crucial to prove to veterans that despite the personal obstacles – overcoming commonly held myths, disadvantageous mindsets and the naturally occurring fears associated with acclimating to a civilian environment – they have both the capacity and ability to pursue an entrepreneurial path and achieve success. Their experience, dedication, and commitment to the defense of American freedom have proven that conclusively.

Second, and more importantly, it is imperative to prove to the military and veteran communities that they have the power to do so. Given the challenges imposed upon individuals in modern culture, it’s easy to become overwhelmed. When veterans believe they have the power to succeed and openly state as much, they are actually affirming their power and a sense of control that cannot be taken away from them. Power is never taken away; it is always relinquished freely. 

Veterans don’t need to be told that twice; their experience has proven that every time they put on a uniform and prepare their mindset for battle in defense of America’s freedoms.

What differentiates veteran business owners from the pack is not their creativity, brilliance, or pedigree. What makes veterans inherently different is their refusal to relinquish their desire to succeed, and renounce their dreams. When society quits, they don’t. 

It’s the veteran’s time now. Their country is calling them again to seize the moment to act, and conquer the challenge of a small business as they have conquered other challenges in their military past ... successfully.

The promising future your sacrifice guaranteed for all Americans can begin for you, today.  Claim it.  It's yours ... you earned it.

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Michael I. Kaplan is a professional speaker, bestselling author and instructor.  You're invited to connect with Michael on LinkedInTwitter, and Facebook.  Or, contact Michael by email.

"The Prior-Service Entrepreneur: Veteran Entrepreneurship & Lean Business Start-Up"

ISBN: 1546986693
Format:  Paperback, 364 Pages
Price:  $21.73

Details:  This Second Edition of the 5-Star original text has been updated for 2017, and now features:
- Additional Content:  Creative financing options when banks won't lend
- Over 100 Graphics:  Throughout the text to benefit visual learners
- Updated Content:  Statistical data reflects 2016-2017 trends
- Larger Text:  Easier to read, higher quality printing
- New Formatting:  Improved layout, design, and editing
- Digital Version:  Available to Higher Education on VitalSource